Distinctiveness Diminished: Exploring Trademark Dilution by Blurring and Tarnishment
Trademark dilution is a significant concept in intellectual property law, addressing the unique challenges that famous trademarks face. Unlike traditional trademark infringement, which focuses on consumer confusion, dilution concerns the weakening of a trademark’s distinctiveness and strength. This article delves into the two primary forms of trademark dilution: blurring and tarnishment, exploring their definitions, legal …
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